Entertainment

African Creatives Must Go Global Without Compromising Culture, Says Amanda David

Media executive Amanda David is urging the global industry to embrace African talent on its own terms. In a candid assessment of the continent's entertainment sector, she outlines the hurdles facing independent artists and why authentic storytelling remains Africa's greatest export.

Tribune Online·November 7, 2026AI-curated

In this interview by ADERONKE ADESANYA, television presenter and entertainment executive, Amanda David, popularly known as Ermandha, discusses supporting African creatives, expanding local entertainment globally and the challenges facing independent talent. How would you describe

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This story was sourced from Tribune Online and rewritten in SEVA editorial voice. Read the full original at the source.